To ensure that
you source Nielsen correctly, please follow these basic guidelines:
ACNielsen
The ACNielsen name
should always appear with the first three letters capitalized
with NO spaces or periods between them:
- Correct = ACNielsen
- Incorrect = A.C. Nielsen, AC Nielsen, A C Nielsen, acnielsen
Do not abbreviate
the name in any way:
- Correct = ACNielsen
- Incorrect = ACN
Please include
specific product and/or report title in your sourcing information:
- Example = Source – ACNielsen Homescan
- Example = ACNielsen What’s Hot Around the Globe
Nielsen Media Research
Nielsen Media Research should not be abbreviated in any way.
- Correct = Nielsen Media Research
- Incorrect = Nielsen Media, Nielsen, NMR
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